We'll be observing National Black Out Day on November 2, the day when everyone that's black in mind, spirit, soul or reality, is not supposed to spend a red cent. It's a financial rant against a long and growing list of racist deeds that have gone down in the land of opportunity--from the Jena 6 to Genarlow Wilson to the nation's current noose-a-thon.
Besides not being particularly focused, tomorrow's protest is not well publicized so I don't expect it will register on the Rictor Scale for the American economy. But, who knows. Warren Ballantine, a radio talk show host out of Atlanta, who called for the big bucks boycott, has been promoting it over the airwaves and it's now circulating in cyberspace. We'll see.
In a capitalist society where conspicuous consumption is a religious experience, economic boycotts-at-large are doomed from the get-go. Gas and groceries are a necessity. We may not buy them Friday, but that means we'll have to buy them the day before or the day after. And, how will the Joneses know that we too have arrived if we're not driving a cool car or strollin' down the street in designer threads while groovin to our personal soundtrack on the latest Ipod? Still, I say give your money a rest this Friday. A day without profits might give us a sense of empowerment and the Mover and the Shakers a restless night.